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A Ford Halloween

October 18, 2018 By velocity Leave a Comment

Who is ready for a Ford Halloween? For over 30 years, Michigan Central Station sat vacant, eerily standing guard overlooking Detroit’s Corktown neighborhood. Ford officially bought the train station this past summer, for the recently disclosed price of $90 million, Detroiters were excited at the possibility that the building’s beautiful Beaux-Arts architecture would finally see new life.

Upon opening its doors in 1913, the classic Beaux-Arts-style building became an immediate fixture of downtown Detroit. It was an opulent, 18-story building and the tallest train station in the world at the time.

Since 1988, the Detroit station has been abandoned. It fell into a dilapidated state and has starred as a gritty and derelict backdrop to films such as Eminem’s 8 Mile, Transformers and Batman v. Superman.

Before Ford plans to redevelop the area for its new headquarters, it’s going to haunt Detroiters to a haunted house. For only one day this Halloween season, Ford will turn the depot’s first floor into a haunted house. The Ford Motor Company Fund is to provide community services and they will fund the entire haunted experience.

After the Haunted House, Ford plans to redevelop the space as an innovation hub and to revitalize the Grand Hall with local retail and restaurants. Before the ambitious project gets underway, it’s opening its doors for one night only this Halloween as a Haunted House.

Priority access will be given to local residents and will be free to the public. Tickets will go fast! In this Halloween season, we also have a special promotion running at Lamarque Ford featuring scary low prices. Click here to see what savings are in store for you. No matter what you are looking for, whether it be a new or used car, auto financing options, car service appointments, test drive, or help to figure out what auto part you might need.

It’s no trick. Come treat yourself at Lamarque Ford.

Ronnie Lamarque Shoots for the Stars on America’s Got Talent

August 15, 2018 By velocity Leave a Comment

You read that headline right, Ronnie Lamarque was on America’s Got Talent! By now, you already know that Ronnie Lamarque can get your amazing deals on Ford automobiles. However, did you know that Ronnie Lamarque can also sing? Last year on November 17th, Ronnie Lamarque gave a performance that made an impression on everyone that attended.

Not only was his voice seasoned perfectly, Ronnie made the show personal. The jumbo screen behind the stage showed photos of him and his family all the way through his life. In addition, Ronnie Lamarque has produced an album called 17-71.

The album name comes from his current age, and the age where he got his first big break. A Chicago producer offered to record and promote a pair of songs sung by Ronnie Lamarque, but it wasn’t meant to be. From the moment on, Ronnie Lamarque sang whenever he had an opportunity. He led a bar band called Ronnie and The Jolly Rogers and he’s incorporated his singing in Lamarque commercials the whole way through.

Now, Mr. Lamarque has done something even bigger: he auditioned for America’s Got Talent. Despite the remarks from Simon Cowell, the other judges were a huge fan of Ronnie’s raw talent.

As faith is a huge part of Ronnie’s life, he knew that God had a plan for his audition at AGT. Due to his wife’s current battle with breast cancer, Ronnie knows in his heart that his time should be spent here at home so that he can take care of his wife. We are all rooting for you Ronnie! You’re a natural born star at home, on the stage, and at Lamarque Ford.

HOT WHEELS: Tire Fire Sale Happening NOW!

November 20, 2015 By velocity Leave a Comment

When considering car safety, most motorists ignore their tires. Tires are more than just rubber, as they directly interact with the surface and transmit power from your car into the ground. Tires also play a vital role in breaking, stability and fuel economy. It should come as no surprise then, that tire technology as been consistently improving over the years. Here are some tips that will help you and your car drive better.

Monitor Your Tire Pressure

Most new vehicles are equipped with a tire pressure monitoring system, which is a sensor that alerts the driver when tire pressure is low. However, some systems are more sensitive than others, so it is recommended to regularly check the pressure with a pressure gauge. Always consult your owner’s manual to ensure your tires have the optimal amount of air. Remember that improper tire pressure can compromise stability and breaking, so take this seriously!

Rotate Your Tires

Rotating the tires to opposite corners of your car will extend their life. Although this step is not crucial for safety, it can save you a few bucks in the long run. Most cars have traction on only one or two wheels, so there’s always more wear on a certain pair of tires (front ones or rear ones). Hence, rotating them evens out the damage to the tread evenly.

Keep Them Balanced

Tires only need to be balanced when they’re first put on your wheels. Each tire is balanced to its own wheel, so rotating the tires does not necessarily mean you have to get them balanced. However, if you’ve damaged the sidewall or hit a big pot hole, you could be better off with a balancing. Any time a tire and rim are separated, they need to be balanced.

Inspect Tires For Wear

This might not be part of your daily routine, but it could even save your life. Your tire can be visually damaged and still not be detected by the pressure monitoring system. Don’t wait until is too late and your tire blows up at highway speeds! Some people recommend to inspect your tires daily before leaving for work, and is as simple as walking around your car looking for signs of damage like worn sidewalls or foreign objects in the tires.

Watch Your Weight

All tires are built to withstand a certain weight. Do not overload them as it could cause them to blow up or get damaged. Consult your owner’s manual or your tire warranty to learn more about your tires’ weight rating. Overloading your tires usually means you’re overloading your vehicle’s suspension, which is never a good idea. If it feels too heavy, it probably is.

Replace Accordingly

As you perform your scheduled car maintenance, ask your mechanic to look at your tires and see if they need to be replaced. The rule of thumb is the penny test, and consists on sticking a penny into your tire’s tread with Lincoln’s head upside down. If the tread covers the top of his head, you should be good to go. If there’s any concern over wet roads or hot weather, don’t hesitate to take your car to your local mechanic.

Lamarque Ford is proud to be one of the premier dealerships in New Orleans, LA. Located in Kenner, LA, Lamarque Ford is committed to providing you the best customer service and vehicle service for the life of your vehicle. Whether you’re on the market to purchase, finance, or service a new or used Ford vehicle, you’ve come to the right place.

Ford: To Protect and Serve- the Police Interceptor

October 25, 2015 By velocity Leave a Comment

Ford is keeping you safe, and not just with seat belts and airbags.

As of 2015, the Ford Police Interceptor became the best selling police vehicle in America. Since its introduction to the market in 2012, the Police Interceptor saw its market share climb from 40% to 61% among law enforcement vehicles in the US, and it’s still forecasted to increase.

It comes as both a sedan and utility vehicle. While the sedan has generated more sales nationally, the utility edition is the only utility-sized vehicle currently available to the police, which is perfect for when more space is needed (especially for canines).

So whenever you’re inside the car or outside of it, Ford’s always got you protected.

Pirates In New Orleans

September 29, 2015 By velocity Leave a Comment

The history of piracy in New Orleans goes back to the beginning of the 19th century. This can be traced to Jean Lafitte, a French-American who hailed as the Louisiana purchase was becoming official. However, Lafitte created his own intricate method of piracy. While he hailed from New Orleans and spent his younger years exploring the wetlands and bayou country south of New Orleans, he would soon use the city to house a port that facilitated the trading and exchanging of smuggled goods. The pirates were men he employed to be enforcers and a sales force. Lafitte is a legend in his own rite, as 1825 (only 2 years after his death), piracy along the Gulf of Mexico had essentially been eradicated to this day, as well as legends about his life story leave him compared to the likes of King Arthur and Robin Hood.

Bigfoot – BIG NEWS

September 29, 2015 By velocity Leave a Comment

Those who witnessed Bigfoot in our commercial featuring our very own Ronnie Lamarque can breathe a sigh of relief- the monster would never live in New Orleans. The humid and hot climate that one can only grow to tolerate would be way too difficult for the beast to bare, as its fur coating would certainly make it prone to heat exhaustion. In fact, Bigfoot would likely only be found in the Pacific Northwest region (Washington and Oregon for example) and in mountainous areas that provide caves as shelters. Bigfoot would also never survive the water boil advisories in New Orleans, because it dehydrates rather easily. You can now enjoy sleeping with both of your eyes closed.

The “MUST” in Mustang: A CONTEST – Lamarque Ford – New Orleans

May 26, 2015 By velocity Leave a Comment

FORD CREDIT DREAM DRIVE SWEEPSTAKES

Ford Credit Dream Drive Sweepstakes celebrates the new Mustang’s launch and Mustang’s 50th birthday

Two winners, one in Canada and one in the United States, will choose one of six legendary four-day road trips for two using a 2015 Mustang. Winners can customize their travel, worth up to $8,500.

Contest runs through June 8, 2015. No purchase necessary. Rules and entry: FordCreditDreamDrive.com (U.S.) or www.FordCreditDreamDrive.ca (Canada)

The ultimate road trip behind the wheel of a 2015 Ford Mustang will be a dream come true for two lucky winners and their guests in the Ford Credit Dream Drive Sweepstakes. Winners will choose a route from among six legendary North American roads and then drive it using a 2015 Mustang provided for the trip.

“For anyone who’s ever dreamed of the ultimate road trip in the ultimate ride – the 2015 Ford Mustang – this is a chance to win the trip,” says John Ferguson, Ford Motor Credit Company New Vehicle Launch manager.

One winner in Canada and one in the United States will choose a four-day travel package worth up to $8,500 including use of a 2015 Mustang, round-trip airfare, gas, lodging, spending money and a camera to capture their once-in-a-lifetime memories. Winners can personalize their trips with, for example, a private tour of the south rim of the Grand Canyon, fishing in the Canadian Rockies or golf in the Florida Keys.

Ford Credit Dream Drive Sweepstakes winners will be drawn about a week after the contest closes June 8, 2015. Winners will choose from these legendary routes:

Route 66: Grand Canyon, Arizona, to Las Vegas, Nevada

Going-to-the-Sun Road: Glacier National Park to Flathead, Montana

Pacific Coast Highway: Monterey to Laguna Beach, California

Great River Road: Memphis, Tennessee, to New Orleans, Louisiana

Overseas Highway: Miami to Florida Keys

Trans-Canada Highway: Kelowna, British Columbia, to Calgary, Alberta

No purchase or judged submission is required to enter. Entrants must be 25 or older and have auto insurance and a valid driver’s license. The rules and entry form are on FordCreditDreamDrive.com (U.S.) and www.FordCreditDreamDrive.ca (Canada).

Loaded with innovative technologies and delivering high levels of performance and style, the 2015 Ford Mustang is the next chapter in the life of one of the world’s most iconic cars. The new Mustang is the first car to offer four-, six- and eight-cylinder engines that each produces at least 300 horsepower. Mustang’s impact goes well beyond the 9 million-plus cars sold; it has made thousands of appearances in film television, music and video games.

Hit The Road, Jack! | Lamarque Ford | New Orleans, LA

May 22, 2015 By velocity Leave a Comment

Don’t you just LOVE hearing all about everyone else’s Memorial Day plans?
We have that in common.
Not.

There’s nothing more depressing and even stressful than not having plans over a long weekend, especially when everyone else has their act together.

It’s cool, we’ve got the solution. ROAD TRIP.
Pack an ice chest, make a playlist, throw some sunscreen, sandals and a bathing suit in a tote, and GO.
JUST DRIVE (in a Lamarque Ford car or truck…)!

Take an adventure!
Remember those times when you actually HAD a planned destination and as you passed billboards for random roadside attractions, would OOoooOO and AAhhh over how you just wish you had the time to stop? GOOD NEWS, THE TIME IS NOW.

Here’s a list of the types of attractions and oddities to consider checking out on your Expedition (which we are selling, notice how we slipped that in there):

Boat Charters
Casinos (the seedier the better)
Golf Courses
Trails to hike
Museums
Lakes and Swimming Holes
Hole-In-The-Wall Restaurants
County Fairs or Amusement Parks
Quaint B&B’s and/or Bates Motel-esque 1-nighters. There’s something thrilling and sickening about braving a night in a sinister dwelling with “that special someone.”

HAPPY TRAILS!!

LOOK MA, NO HANDS! | Lamarque Ford | New Orleans, LA

May 17, 2015 By velocity Leave a Comment

Grip your steering wheel at 10 & 2 and move into the right lane because HANDS-FREE driving is coming in HOT.

Did You Know?:

– Mercedes-Benz and Infiniti offer “lane keeping” features that allow drivers to take their hands off the wheel for periods of time on straight stretches of road.
– This summer, Tesla is promising to equip its Model S sedan to take over highway driving under certain conditions.
– In January, Audi will introduce a vehicle that can pilot itself through traffic jams.
– Next year, Cadillac will offer no-hands highway driving with its “Super Cruise.”

Talk about speedy results! This technology has sped to far ahead in such and short period of time… but meanwhile, Road Rules are still tortoising far behind. IN OTHER WORDS, “Hands Off” in the car may not mean “Hands Off” with the cops.
There are no actual federal or state laws in place specific to this new reality.

Where it is not expressly prohibited, automakers argue that hands-free driving is allowed… and legal experts tend to agree. However, this doesn’t mean drivers can expect smooth sailing. Bryant Walker Smith, a professor of law and engineering at the University of South Carolina, warns, “It’s not just what’s on the books; it’s what’s enforced,” Mr. Smith said. “If a police officer sees you driving down the road with no hands, he could determine that’s reckless and still give you a ticket. Individual officers have a tremendous amount of discretion.”

Currently, Federal laws largely mandate the design of all vehicles to ensure they meet safety standards and that’s about as far as it goes. State laws dictate how the driving is done. That being said, it seems that there’s a bit of a loop hole as it pertains to the driver BEING the car.

The goal is that law and auto makers are able to find a balance where neither safety nor innovation are compromised.

To read more, click here…

Ford’s CEO: Stunning Lincoln Continental Concept – Lamarque Ford

April 13, 2015 By velocity Leave a Comment

One of the hottest cars unveiled at the New York International Auto Show last week was Ford Motor Company’s dramatic Lincoln Continental Concept. For now, the Continental is a “concept,” meaning it’s not officially set for production. But Ford officials at the show made no secret of the fact that they’ll be building something much like it, and soon.

The car is believed to be based on a stretched and widened version of the architecture that underpins the Ford Fusion and Lincoln MKZ sedans, and the production version is expected to be all-wheel drive — but we don’t know that for sure yet.

However, it is known that China has a big role in Ford’s plans for its new luxury car. Ford introduced the Lincoln brand in the nation last fall, after finding that Chinese customers held the brand in exceptionally high regard. The designers of the Continental Concept took Chinese tastes into account as they put together the car.
It turns out that Chinese tastes and American tastes aren’t all that different. Ford expects the new Lincoln to find an American audience that is drawn to the brand’s new theme, “quiet luxury.”

What do you think? Will the Lincoln Continental put Ford back into the luxury-car game here in the United States? Check out this video interview with Ford CEO Mark Fields.