Lamarque Ford - Ronnie Logues

800-NEW-FORD

  • New Inventory
  • Used Inventory
  • Service and Parts
  • Specials
  • Contact Us

Follow Us!

  • Facebook
  • Twitter
  • YouTube
Powered by Velocity

Generation Z Consumers Prefer Ford | Lamarque Ford | New Orleans

February 18, 2015 By Matthew Hritz Leave a Comment

New research by MaritzCX is showing that Ford is the number one vehicle brand amongst generation Z. However, it doesn’t as a surprise, as Ford has made great improvements to appeal to the 16-21 years old group.

generation z cars

Generation Z consumers care greatly about fuel economy, and Ford has the best line-up for that. After the introduction of the EcoBoost engines, the company now offers fuel efficient options for every model, including the powerful 2015 F-150 and the all-new 2015 Ford Mustang. Today’s Ford EcoBoost engines outperform the bigger competitor offerings, while consuming less gas.

Another big consideration is technology, which Ford has made a big priority. From the introduction of SYNC 3, to the new research on self parking and innovation, Ford has definitely caught the eye of Generation Z consumers.

Generation Zers overwhelmingly prefer cars over trucks or SUVs. Ford already offers a great line of compacts, mid-size, and full-size sedans, from the fuel-sipper Ford Fiesta to the performance-minded Taurus SHO.

Ford has payed attention go what Gen-Z consumers want, and while they represent a small fraction of car buyers today, they’ll be the main purchasing power in a few years.

–

Lamarque Ford is proud to be one of the premier dealerships in New Orleans, LA. Located in Kenner, LA, Lamarque Ford is committed to providing you the best customer service and vehicle service for the life of your vehicle. Whether you’re on the market to purchase, finance, or service a new or used Ford vehicle, you’ve come to the right place.

Filed Under: Lamarque Ford Tagged With: ecoboost engines, ford fiesta, ford generation z, fuel economy, generation z, generation z cars, Lamarque Ford, lamarque ford new orleans

Archives

  • September 2019 (1)
  • August 2019 (1)
  • May 2019 (1)
  • February 2019 (1)
  • January 2019 (2)
  • December 2018 (3)
  • October 2018 (3)
  • September 2018 (1)
  • August 2018 (2)
  • July 2018 (2)
  • June 2018 (2)
  • May 2018 (2)
  • April 2018 (3)
  • March 2018 (2)
  • February 2018 (2)
  • January 2018 (3)
  • November 2017 (2)
  • September 2017 (1)
  • August 2017 (2)
  • June 2017 (2)
  • May 2017 (2)
  • April 2017 (2)
  • March 2017 (2)
  • June 2016 (1)
  • March 2016 (1)
  • February 2016 (4)
  • January 2016 (8)
  • December 2015 (9)
  • November 2015 (9)
  • October 2015 (7)
  • September 2015 (8)
  • August 2015 (10)
  • July 2015 (9)
  • June 2015 (4)
  • May 2015 (4)
  • April 2015 (4)
  • March 2015 (2)
  • February 2015 (10)
  • January 2015 (10)
  • December 2014 (10)
  • November 2014 (10)
  • October 2014 (10)
  • September 2014 (10)
  • August 2014 (10)
  • July 2014 (10)
  • June 2014 (10)
  • May 2014 (10)
  • April 2014 (10)
  • March 2014 (10)
  • February 2014 (10)
  • January 2014 (10)
  • December 2013 (10)
  • November 2013 (10)
  • October 2013 (8)
  • September 2013 (2)

Recent Posts

  • Tailgating Tips from Lamarque Ford September 20, 2019
  • The New Ford Ranger Is Back! August 30, 2019
  • Summer Road Trip Tips From Lamarque Ford May 17, 2019
  • Mardi Gras Tips from Ronnie Lamarque February 28, 2019
  • The New F-150: It’s Electric! January 31, 2019