Ford Gains Ground In Europe

Auto sales are making a comeback in Europe. This past August, the industry

reported sales growth at 10.9% relative to past monthly numbers, and 8.9% growth

since the beginning of the year.

Even with the auto industy’s market size expanding, Ford’s bringing in the biggest

piece of that pie.

As demand in Europe increases for larger and commercial vehicles, Ford is cashing

in, and actively taking market share. Ford has gained an additional 2.3% share of

commercial vehicles in August (to 14.3%) and an additional 1.7% share of

commercial vehicles to date (to 12.5%). Ford has outperformed the auto industry in

terms of its own sales growth as well, as the company experienced 11.7% relative

growth in the month of August and 10% this year thus far.

Ford is now the second most popular car brand in Europe behind Volkswagen.

 

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